Chains

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Frequently Asked Questions on Necklace Chain

What is the best chain for a necklace?

01
The best chain depends on how you plan to wear it. Daily wear requires something sturdy, while styling or layering may need something finer. The shape and structure of the links also affect durability and how the chain falls against your neckline.

If you want a reliable everyday chain, something stable like a box chain or cable chain is a safe choice.

If you prefer a softer, more effortless look, a round link chain or beaded chain adds gentle movement without feeling too bold.

How do I choose the right chain length for everyday look?

02
Necklace length determines how it frames your neck, clothes, and overall style.
- Short lengths highlight the collarbone

- medium lengths create a subtle drop

- longer chains are ideal for layering or creating vertical lines

If you want a versatile length for daily wear, 40–45cm works well with most outfits. If you prefer something a bit longer or plan to wear a pendant, 50–55cm tends to sit more naturally.

You may visit any Love & Co. store for personalised sizing guidance.

Which chain styles are most durable for everyday wear?

03
Box chains and cable chains are known for their strength and balanced structure, making them ideal for everyday wear. Their interlocking links hold tension well and resist tangling better than delicate styles.

How do I choose a chain that suits my style or skin tone?

04
Different metal colours complement different wardrobes and skin undertones. Choosing the right tone creates a more cohesive everyday look.
- If you prefer warm, classic tones, choose yellow gold

- If you like soft, modern tones, choose rose gold

- If you wear cool or minimalist tones, choose white gold

Pick the metal that blends naturally with your existing jewellery and clothing, so it fits effortlessly into your daily style.

How do I detangle a chain necklace?

05
Tangles happen when fine links tighten around each other, especially during storage or travel. Pulling the knot worsens it and may distort the links. Lay the chain flat and gently loosen the knot with your fingers or a thin pin.

If the knot is too tight or difficult to manage, feel free to bring your jewellery to any of our stores. Our consultants will be happy to assist you.

How do I know my necklace chain size?

06
Use a soft measuring tape around your neck to determine where you’d like the chain to rest. Compare the measurement to common chain lengths, or visit any Love & Co. store for an accurate, professional fitting.

How do I clean a gold chain necklace?

07
Soak your chain in warm water with mild soap, gently brush it, then rinse and pat dry with a soft cloth.

Gold can collect oils, sweat, and residue from everyday wear. Cleaning restores its shine and prevents buildup from dulling its appearance. If the chain is part of your daily look, cleaning it every few weeks helps maintain its natural shine.

For full care instructions, you may refer to our Jewellery Care Guide

How should I store my necklace chain?

08
To keep the chance of tangling low, store your chain in a soft pouch or a jewellery box, laid flat or hung. Keep each piece separate to avoid scratches and knots. Avoid humid areas to preserve shine.

Chains tangle when stored in piles or left to shift around. Proper storage keeps the links smooth and prevents knots or scratches.