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Our Story

A Message From Love & Co.

“A brand to disrupt and redefine jewellery traditions”.

Love & Co. does diamonds differently.

You’ve seen diamonds before. But nothing comes close to this.

The old school way of buying jewellery wasn’t working for us, so we decided to redefine it, give it a twist.

To have a stake in the design – be it entirely from ground zero or a touch of personalisation one can fully embrace as their own. And have the choice of diamonds because we believe sustainably created diamonds are the way to go.

We aspire to create transparency in a once opaque industry, and let diamonds shine truly for what they are. 

In the Company of Love
Love & Co.

The Love & Co. Guarantee​

Conflict Free Diamonds

Lifetime Complimentary Cleaning Services

Personalisation Services

Bespoke Design

Products & Services

It’s not just our diamonds that make us unique. It’s the way we help our customers select them, create them, buy them — with confidence, education, and unprecedented access. 

Check in with our customer support today.

Let's Spread the Love

Your Personal Consultation Awaits

“Service I received in the store is top-notch, and each and my every needs were well-attended to”


Our Blog

Things that matter to us!
This is where you will find out more about the latest jewellery trends, and insights we have been working on.


Our Education Center

Feeling perplexed?
Don’t worry, we understand! Finding that one ring
can be extremely complex and confusing. Let us help.

Our Diamonds

We take pride in presenting you the best diamonds we have – both mined and lab created